Comments on: Monday Morning Update 9/15/08

By: Fourth Hansen Brother

Fourth Hansen Brother — Tue, 16 Sep 2008 18:38:05 +0000

Since they’ve modernized their implementation methodology, the customer size limit doesn’t really apply as much anymore, give them a jingle. However, customer quality matters some but not as much as you think- they installed at UMDNJ for example.

By: John@ChilmarkResearch

John@ChilmarkResearch — Tue, 16 Sep 2008 17:01:11 +0000

Naming rights at a baseball park, hmmm

Here in Boston I listen to Red Sox radio (what self-respecting Bostonian wouldn’t) and last night, there were at least 4 different non-profit hospitals with ads during the game. And last week, while at the “Epic” 14 inning loss to Tampa, what should I see up there next to the score board, a big ol’ Beth Israel Medical Center sign – after all, they advertise as well on the radio as they are “the official hospital of the Boston Red Sox”.

Seems to me like Parkway is just following a trend.

And no, it does not disturb me that hospitals advertise their services, but it does disturb me that they claim they are a non-profit, while acting like a for profit with their big advertising budgets.

By: Not that there's anything wrong with it

Not that there's anything wrong with it — Mon, 15 Sep 2008 13:09:11 +0000

RE: Seinfeld/Gates ads. Worst…commercials…ever. Ironically, Gates has participated in some genuinely funny videos for the MS development community over the years, but these commercials are just awful. They’re actually worse than no spots b/c they confirm that MS really *isn’t* cool. Blame falls completely on the writers, though.

Having said that…MS has never been effective at marketing to consumers. What it does know how to do (and knows how important it is to do) is cultivate its business and developer relationships – something Apple still hasn’t figured out.

By: GoCowboys

GoCowboys — Sun, 14 Sep 2008 19:43:18 +0000

When it comes to Epic, they can be selective since there’s no wall street investor pressuring them for contracts. Seems like they tend to pick customers who either very large, present unique challenges, or show a good chance of success. Ill-fit customers can eat up a lot of resources, so there’s something to be said to being selective up front.